Digital, membership, and an organisation that’s 173 years old

10–12th May 2017 at thestudio

A 45 minute Experience Report by:

Anna Dick

Co-Op Digital

Slides from session

The slides used for this session are available to download from here.

About this Experience Report

How do you apply the culture, practices, processes and technologies of the internet to an organisation that’s 173 years old? And how do you make sure you’re building the right products for the members (who are also the owners) of that organisation?

Anna and Simon are going to talk about how they are answering these questions in their work with the Co-op Membership Programme. They will share both good and bad experiences. And they’ll outline some of the challenges they’ve come across when trying to change how Co-op colleagues think about how and what they deliver. You can expect to hear more about:

  • how we’re helping people to think less about solutions and more about the outcomes they want to achieve
  • how we’re embedding user research skills in our teams to inform product development
  • how we’re applying agile thinking to improve the way we deliver

About the Speaker

Anna joined the hectic world of Co-op Digital in 2016. Having worked in start-ups and in corporate environments, she’s using skills from both to work closely with delivery and product teams across the Co-op.

At the moment, she’s working with the Co-op’s Membership team, who are tasked with recruiting 1 million members and reactivating 1 million more. A big goal. To make this happen, Anna is helping the team work in a more agile way, with incremental delivery and user research making sure they are building what works for Co-op members.

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